McDonald’s wants you to eat caviar McNuggets this Valentine’s Day
It’s a tale as old as time, or at least as old as TikTok: chicken nuggets lovingly topped with a dab of caviar. McDonald’s is embracing the trend this Valentine’s Day with a limited-time McNugget Caviar kit. The free kit, which will be available on McNuggetCaviar.com on Feb. 10, pairs a one-ounce tin of Paramount’s Siberian sturgeon caviar with a $25 McDonald’s gift card to buy McNuggets. McDonald’s is even throwing in some crème fraiche and a caviar spoon. Valentine’s Day is big business for U.S. restaurants. It’s the second-most popular holiday for dining out after Mother’s Day, according to the National Restaurant Association. Casual, sit-down restaurants see the biggest lift in traffic, especially when Valentine’s Day is on a weekday, according to Circana, a market research firm. Fast-food restaurants see less of a bump in sales. But McDonald’s is one of several fast-food chains hoping to change that with special promotions or products. For the 35th year in a row, White Castle ...